Paris Fashion Week Spring Summer 2019

In a word, the Spring 2019 Paris collections were reflective; serving no shortage of food for thought to the table. Whereas last season shouted for a call to action, proactively taking charge in empowering those with unheard voices (e.g the applauded Undercover collection which featured politically engaged high school teens), this season took a more reactive stance in light of current events. Designers responded to today’s political challenges in an, albeit quieter, more intense approach.  Notably, Rick Owens erected a lit pyre in the centre of the Palais de Tokyo where condemned witches were burned at the stake; an (in)direct MeToo collection featuring torch-bearing models who wore deconstructed denims and apocalyptic silk fringed mini skirts. The stripes of a charred American flag were also featured on various tops and a floor length billowing gown.Rei Kawakubo also unveiled a deeply emotional presentation at Comme Des Garçons which spoke to the “beneath the surface” psychological challenges females face; whether those be doubts of not being good/pretty/smart enough, pressures of a ticking clock, limitations of anatomy, compromising being a boss (at the risk of sounding too “bossy”), the choice of career versus carer.

This was translated through the raw padded bellies poking out from sliced open, glistening black suits- a reference to Kawakubo birthing not children, but instead a multi-million dollar empire. Chains also constricted the body underneath logo-printed second skin dresses. The chains continued to dangle from limp sleeves and past the hem, dragging onto snow white sneakers. Did she escape from her prison? Or are the chains the metaphorical constrictions a woman must deal with? While reflecting on her own journey, the collection resonated with many women whose hidden, heavy shackles are now seeing the light.Another example of a collection stepping back hitting a reflective tone was Christian Dior. Opposed to last season which was inspired by the student protests of 1968, this season Maria Grazia Chiuri focused on the art of ballet. The collection was painted by a whisper of muted colour - nudes, blush, dusty rose- and was poetic simplicity. Focus was placed on the quiet beauty of the human body and its natural curves. The uncomplicated aesthetic allows the wearer to place attention on herself and bask in a moment of tranquility. In a world of too much noise - is it not refreshing to simplify?

The hushed tones of the pieces however failed to leave a major impact due to the theatrical presentation which was accompanied by a conceptual dance piece, choreographed by Sharon Eyal. Eyal and the eight dancers delighted, but similar to the previous Dior Resort collection featuring horse riding escaramuzas, the theatrics of the fashion show outshone the clothing. It was almost that the models were getting in the way of the performance.The theatrics at Balenciaga also risked eclipsing the collection. The show blew all experience marketing endeavours to shreds as 2000 square meters of video screens aligned a digital tunnel. Here models walked on projections of psychedelic colour constellations. Fluid, neon hypnotic shapes melted into one another through a collaboration with Montreal-based artist Jon Rafman. The gargantuan show provided the setting for an equally gargantuan collection. Creative Director Demna Gsvalia, who is credited for logo mania hype and sock shoes proved his expertise in draping and innovative tailoring which would even make the maison’s founder proud. Gsvalia aspires to bring back structured elegance to the street through “neo-tailoring”. Through his technique, suits are ripened with oversized shoulders. 80s revival? NO! Here, is a fresh futuristic silhouette launched for the future.

Other fashion titans also continued to up the ante when it comes to show production. Chanel took us to the beach (well a beach was transported within the Grand Palais; sand, waves and all), Saint Laurent presenting on top a shallow water-covered runway under the lights of the Eiffel Tower, and Gucci opting out of Milan to show in Paris at the legendary nightclub Le Palace. Even with a spectacular location and the legendary Jane Birkin singing “Baby alone in Babylon”, the dazzling bells and whistles didn’t distract from the question of haven’t we seen all of this magpie geek chic glory before? Alessandro Michele is a visionary and since 2015 has successfully revived Gucci as one of the world’s leading fashion brands - it will be exciting to see him continue to push his boundaries further.However, maybe contemporary design is about developing a singular language and relentlessly sticking to those codes.

Through thick and thin - through Dior Homme, Saint Laurent and now… Celine (Céline).Of course I am referring to the polarising Hedi Slimane, who continues to be the talk of the town,  having launched his first collection as Creative Director for Celine. Slimane obliterated the once go-to brand for professional executive women, completely replacing it with his already tried and tested designs of black suits and micro-mini skirts, popularised in the early 2000s. It is unfortunate (?) presenting in the shadow of the Kavanaugh hearings but the full removal of previous creative director Phoebe Philo’s established working-woman codes reads troublesome. Not to mention these codes are now substituted by dazed youth, debauchery, drugs, sex, and rock and roll ect…Knots in our stomachs were also felt at Thom Browne who, although celebrated in blending the beautiful and the terrifying, sent models down the runway wearing Friday the 13th–style face masks, juxtaposing the couture-worthy gowns. It was not the masks which spooked. It was the fact that the models were gagged and bound - arms tightly strapped onto the torso and would thus be unable to brace a fall in sky-high heels. With it being a beach inspired collection, models were surely intended to look as if they’ve been washed ashore in fisherman’s nets, however the perceived message here was tone deaf considering the current climate of silencing women.

Being one year on from Me Too, the question holds - How do women wish to be perceived? There is a place for sexiness (e.g Jacquemus), but generally speaking there is an overwhelming movement towards modest, unfussy, not silly, let’s get down to business clothes. Clothing with a discreet sense of power with no shame in being feminine - a woman’s power suit does not need to be a masculine cut, as demonstrated by Stella McCartney and at Clare Waight Keller’s Givenchy.Despite a strong wave of genderless dressing (e.g Maison Margiela and Louis Vuitton), women don’t need to adopt masculine qualities or dress like a man to break the glass ceiling or be heard. There is power in femininity. The breathtaking beauty of dramatic, voluminous gowns at Valentino. The hypnotic concoction of rich colour, texture and pattern at Dries Van Noten. The protective armour of chain mail laced with Chantilly lace at Paco Rabane.Upon reflection, one of the most apparent trends of the Paris collections was “dressing up” - a reaction to an overly saturated, often sloppy, streetwear aesthetic.

The new season demands sharp tailoring, putting on a tie, and couture-eque details where an effort to “clean up nicely” is respected. We are living in an ugly moment in history - where victims have somehow become villains; where evidence becomes inconvenient; where hard facts are cast away as simply subjective. It’s time for the people - like you and me- to suit up and be the adults in the room, in contrast to the worse than childish characteristics of many so called leaders. Chaotic times call for decency, order and a sense of precision… cue the laser-cut double-breasted Haider Ackermann jacket.

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#MelangeCouture: Haute Couture Autumn Winter 2018

Day 4

Maison Margiela Artisanal 

Upon first glance, the collection is defined by the excessive layering; constricting the body, freeing convention. Models were engulfed by oodles of covers, padded sleeping bags, and industrial level packaging lending extreme silhouettes and an overarching theme of protectionism. Caution: Fragile. The multiple layers of fabric reminded one of John Galliano’s controversial Clochard collection at Christian Dior Spring 2002 which focused on those living in the onset of society and who are forced to carry all of their belongings at all times. In both collections, material serves a more utilitarian purpose and becomes a direct and more personal extension of the self. Here this extension is revived to include our electronic devices, be it a neon coloured VR headset, or an iPhone strapped to the ankle, like an impeding ball and chain, quietly tracking every step we take. Are we digital nomads or digital prisoners of our own structured worlds? Galliano catered to the idea of “creating your own world within a world that’s very troubled at the moment” where you and your things were wrapped close together, mostly in translucent fabrics such as various shades of nylon hosiery. The effect resulted in exceptionally cut clothes, distorted and mashed together into shapes beyond recognition. Adding to an aesthetic beyond recognition was the ingenious repurposing of garments such as an A-line skirt mutated into a top or jacket. Galliano mentioned that the memory of another garment can offer an even more fantastical version of the original. Case made. 

Day 3

Chanel 

A stretch of sidewalk along the Quai de Conti found itself within the Grand Palais, including the green-painted humble, wooden stalls of the boquinistes. Here, especially to the the delight of bibliophiles, tattered books and magazines were on display all of course relating to Coco Chanel. Within this context, the audience is reminded how a seemingly ordinary street scene (on the Seine) is truly extra-ordinary. For this couture season, Karl Lagerfeld introduced the “high profile” look; defined by elongated skirts which unzip to the thigh, revealing a piquant miniskirt beneath. What a luxury for couture to multi-task, allowing the wearer herself to decide on hemlines depending on occasion. Or better said, the consumer to rebel against being in a passive position when it comes to design- those punk rock faux-Mohawks by hairstylist Sam McKnight suggested that point! Slender sleeves also unzipped, uncovering linings of silk or chiffon as well as sparkling embroidery true to form for the City of Light. As on the exterior tweeds and failles were mostly cast in shades of greige, it is interesting to note how opulence and surface-level “couture magic” found itself within the inner workings of these pieces - hidden at first glance. Perhaps with the chaos of current global events, it simply is not appropriate or tasteful to show off leaving a trail of diamonds behind. A new level of modest fashion can be interpreted by this season’s couture. Many designers today ask what couture should look like or do in 2018; this Chanel collection was it. 

Alexandre Vauthier

Alexandre Vauthier injects pomp and sheer unrestrained french fabulousness to the couture stage in his exploration of “what it means to be Parisian and chic”. As fashion continues its 1980s love affair, Vauthier spoils us with dramatic looks which mimic the aesthetic of Ungaro, Montana, as well as Saint Laurent especially with the plumed black feathered minidress. Typical Mugler exaggerated shoulders also played a leading role. Two stand out looks were in canary yellow - one, a sun ray pleated parachute skirt synched at the waist with an oversized black belt; the second a sharp shouldered blazer worn by the ultra glam Teddy Quinn. Bold shoulders, plunging necklines, a handful of dangerously short hemlines provoked the senses in the best of ways. Our quest for new clothes, season after season, can at the root be defined as our lifelong quest for finding that feeling of being truly unstoppable. That’s what these clothes offered, providing that ultimate FU moment where nothing and nobody can bring you down.

Day 2

Giambattista Valli 

Fashion is about catering to the future and in terms of demographics Giambattista Valli has hit the nail on the head with his fresh-faced target clientele. He has carved out an enviable niche for himself by catering to the demands of millennials and Gen Z, who often desire a range of hem lines, unique silhouettes, and a playful mix of pattern and colour. Valli however has often underlined that youth is a mindset and not a number and thus his creations are applicable for both mothers and daughters alike. As typical of Valli, his collection referenced Balenciaga and featured the expected clouds of tulle - this season soaked in artificial hues including shocking pink. The strongest looks leaned more on sleekness and of a flou nature - take for example a grecian cut floor length gown worn in combination with a diamond Chopard necklace. Dream. The dominance of street style and urban wear seeped into the style of the collection, making way for jumpsuits and even a bra top, two unforeseen pieces for a couture collection leading to a very convincing result. Marching down the runway, wearing a fishnet veil on her head, the Valli girl was neither entirely prim or proper, but she had an infectious rebellious edge to her, combined with a natural sophistication. The collection was youthful and energetic; perfectly in tune with l’air du temps. 

Christian Dior 

Under Maria Grazia Chiuri’s reign over Dior, it the age old philosophy of “less is more” which holds true. The  meticulous craftsmanship appreciated only upon closer inspection of each intricate detail elevates the impressive finesse of this couture collection. Here a whisper is more powerful than a scream. In the age of Instagram, it is often the loud maximalist palette which is desired - accompanied by screeching logos, but no Chiuri opted for a welcome antithesis. Instead Chiuri listens and responds to her loyal customer who dresses for herself and not for the dopamine high induced by the popularity of a fleeting image on social media. In a society where we are drowning in product and plastic, true luxury has shifted towards the art of simplicity. Only think of Marie Kondo’s golden rule in organising your life- Does it give you joy? When appreciating the razor sharp cuts of the cashmere suits, the graceful tumble of a crepe hem, and the precision of a pleated gown which kicks outwards with every step, yes - there is joy within these clothes. Delicacy with cultivated assertion. 

Schiaparelli 

And down the rabbit hole we go! Amongst the wild beasts and a technicolour spectrum, Bertrand Guyon invited his eager audience into the depths of Schiaparelli’s wonderland. The prints of leopard, zebra, cheetah, and giraffe were featured on everything from silk tuxedo jackets to full length evening gowns, while the generous use of plumage offered even more bite; best shown draped across the neckline of floor skimming white dress, made even more theatrical thanks to a Stephen Jones’ mask of Schiaparelli’s beloved pet dog Popcorn. Side note: the celebrated milliner provided the full range of magical headgear - each worthy to be worn at the most spectacular of masquerade balls! The collection appealed to both the most flamboyant maximalists who may opt for a Flamingo covered cape (and matching mask!) as well as any reserved purist, who would instead prefer the carefully constructed cut of the more subdued jackets. No matter your preference, a collection to dream about when risking a walk on the wild side.

Day 1

Givenchy

For her second couture outing, Clare Waight Keller paid tribute to the great Hubert de Givenchy who sadly passed away February of this year. While it is often dangerous to lean too heavily on the past, Keller tastefully reinterpreted many of Givenchy’s “greatest hits” - most designed and worn by his close friend Audrey Hepburn from the 50’s through to the 70’s; a golden age for fashion on film. A particular moment recognised by any fan of film or frock, was the concluding look which riffed off of Hepburn’s world famous LBD in Breakfast at Tiffany’s - save for the multiple strands of pearls, a contemporary hood accentuated the frame. What distinguished the modern twist were the elements of masculinity, strength, and protectionism such as a silver metal harness synched over a creme, floor length gown - a provoking contrast in sharp architectural elements and flou. It was an act of thoughtfulness, as Keller happens to be the first creative director of the house to honour Givenchy’s legacy and like many things in life, in order to move forward one must first celebrate the past. Heightened glamour for the modern woman.

Roland Van der Kemp

Kicking off the Autumn couture collections is Holland based designer Roland Van der Kemp, who sent a bustling cornucopia of colour, shape, and fabric down the runway - each look singular in tone, breaking free from any overachieving theme. Only a very powerful red thread unified the collection, namely the philosophy shared with Helmut Newton who approached his legendary  images of women to be “subjects not objects”. This notion of dressing for women -for the wearer- automatically places each carefully crafted piece into a proactive context, prepared for action. Interestingly, the fabrics featured are up cycled leftovers and have been reborn into something even more exquisite thanks to a careful hand and a sharp eye. When accepting the old as new, an extra layer of romanticism is added to Van der Kemp’s couture, lending added meaning to the oodles of ruffles, rich tapestries, and dramatic shaping reminiscent of celebrated greats including Mugler, Ungaro, and early Gaultier. Alaïa was also referenced in the final hooded orange and fuchsia tie dress sparking flashbacks of Grace Jones in his 1986 spring haute couture collection.  Van der Kemp orchestrated a poetic metamorphosis: reinterpreting classic silhouettes, transforming discarded textile into coveted couture.

#MelangeCouture: Haute Couture Spring Summer 2018

Armani:

This season’s couture collection was inspired by “the sky with all its nuances,” as exemplified by the soothing palette resembling something of the pale dusty rose of lingering clouds over a summer’s horizon. Personally, I felt the colours were too muted for the present desire which rides upon the bold and vibrant, however, the delicacy of the abstract shapes brought a sense of calm, which too is needed. Of course, no evening sky is complete without the stars - stars in this case on the lookout for their Oscar’s wardrobe. It is always fun to imagine which starlet or supernova will choose which outfit. The majority of the looks were favored for a younger audience due to thigh-grazing hemlines and fluid layers of transparency which for most is painfully difficult to wear. When paired with a razor sharp cut blazer - then maybe we are in business. The stand out pieces expressing couture stardust were at the finale with the women accompanied by male counterparts dressed in velvet suits walking a conservative distance behind them- perhaps a signal towards the rise of female power and reluctance to be passive from now on. Overall, the collection did not make a particularly powerful splash, however, the brilliance of Armani is that he creates clothing that makes women beautiful and be themselves. Each dress morphs depending on who wears it allowing each woman’s personality and character to shine through. Isn’t that what we expect from fashion? 

Givenchy:

While purple might be the colour of the year according to Pantone, it is the 50 shades of black which is already defining 2018. In light of the #TimesUp campaign which came into full effect at the Golden Globes with the big screen’s biggest stars wearing black on the red carpet in protest to sexual harassment, it is sure that many clients will be especially drawn to Clare Waight Keller first couture collection for Givenchy. She has dismissed that current events had influenced her design, however, I would like to think there is a correlation. The British designer has revived couture for the house and also introduced male made to measure garments with sharp blazers equally fitting for women thus stressing the shift towards a genderless notion. The inspiration drew from a moonlit garden at night, with the effect of natural light flooding over embroidery, bringing a piece to life. As a woman (a minority in the field of haute couture) it was remarkable to appreciate the masculine take on couture, suggesting that yes, this is exactly how the modern woman wants to dress today. Strong, confident, a pinch of rock and roll however still refined with some pieces including that juicy rainbow dress imagined to being worn by for example Audrey Hepburn. While a slight edit could have been implemented, it was clear that Keller proved herself as a reckoning force in the modern world of couture. Stay tuned.

Valentino:

Pierpaolo Piccioli epitomised what haute couture should be in the casual era, presenting a truly goosebump-inducing collection combining the complexity of the couture craft with the unabashed spirit of today’s girl. Through carefully calculated proportion and expertise of the Valentino atelier the collection which was modern, for cool women - all ages, sizes, races welcome to take their pick (at least in our dreams, but still). The assertive simplicity was offset by the punchy colour as well as the sculptural silhouettes and feathers, best on the jellyfish hats. This was the absolute pinnacle of couture magic, even without princess dresses and tiaras often risking prim and proper with no pizzazz. The classic elements reminded us of the work of a Balenciaga (such as the extravagant opera coat) but tailored to a more relaxed setting without losing the refinement. The collection gave the green light for one to express their identity - making it acceptable to wear trousers to the ball (or a grand gown…). Elegance comes in all shapes and colours, and I really feel Piccioli is moving couture in a very exciting direction.

Maison Margiela

When you combine two great artists like Martin Margiela and John Galliano, it is no surprise that the results continue to stun with this couture collection particularly hitting the nail on the head by commentating on the state of fashion and society. Galliano addressed our (unhealthy) dependency on our smartphones and stated that he was shocked at the trend which emerged since 2007 when the audience started recording a collection through their phones. Are we seeing the real thing or just a moving image? Where is the “place” of fashion if we are viewing it on a 2D screen? As the models paraded down the runway, audience members were asked to turn their cameras to flash— to fully enjoy the show. The effect was remarkable with each capturing their own individual interpretation of the high tech fabrics. The reaction of polyurethane to camera flash strobed and split into psychedelic rainbows shooting in all directions. The human eye showed one reality, the screen another - two realities. Is this not true in our own lives? Our online curated selves and our true beings? What is real what is fake? Does it matter? Should we just enjoy the ride and enjoy these parallel experiences?

Jean-Paul Gaultier:

In the audience was the man, the legend, Mr. Pierre Cardin. The 95-year-old (!) whose career is forever associated with the ’60s, despite his many decades of working, reinforced the direction of this collection which was set in the Swinging Sixties. While it might have a connotation of oh goodness, not again… the 60’s are indeed appropriate for today, thanks to a revived spirit for motivated action and youth getting energized about campaigning for equality (sexual orientation, gender, race) as well as resistance to bizarre political developments. There were many Op Art references and optical illusions, drawing parallels to Dior’s surrealist take. The shout out loud colour pop and excessive fringe added the most enticing punches. Sometimes you just need to shake it off and a little swish reinforces that point - especially on some very bright dresses great for dancing.

Chanel

Schiaparelli

And opening the 2018 Spring Couture collections is but of course Schiaparelli. If it were true that a debutant can set the tone of the season, one can deduce a desire for nature, the organic, and in short- the real. Bertrand Guyon argues for a return for authenticity, not meaningless hype. Enough with the retina-burning screens and swipes in all directions. Guyon is bringing us back to the roots - in a way to humanity’s roots: back to Africa. In regards to the continent, the designer says he wasn’t referring to a particular culture but more a longing for a direct relationship to nature, clearly outlined in the vast choice of materials including raw linens, silks, straw raffia, and driftwood. The natural purity reflected throughout the collection provided a balance which was equally as raw as it was refined, a welcome contrast to a clichéd couture connotation for prim and proper. Another well-executed balance was the relationship between day and evening wear, where both sets complimented each other well. While the daywear was particularly strong, including the grey-blue Prince of Wales check dress, couture clients are sure to queue for the evening wear numbers which softly seduce the soul of the eye of the beholder and the (lucky) wearer. Even in the most organic of contexts, shocking pink is always a Schiaparelli prerequisite and here it was not bold as expected - it refreshed like a breath of crisp mountain air - a very bearable lightness of pink. An additional point which stood out for me was the promotion of model diversity - in race and age- on a couture runway - a big deal in terms of moving forward. This Out of Africa collection was a success and a strong start to the season.

Iris Van Herpen

 It was the friction between “the artificial and the organic” which made for an absorbing narrative at Iris Van Herpen. This season was based on “Ludi Naturae” or “Games of Nature” with models slinking down the runway looking like magnificent otherworldly creatures - thanks to the familiar futuristic materials resembling reptile scales. The outlandish creatures from deep within another galaxy were complete with the alien strut courtesy of sky-high geisha-esque platform sandals. Like Schiaparelli who embraced the organic, Van Herpen too kept to a natural palette of subtle browns, gold, and teal. However, it was what was above the models’ heads which set the tone of the show: large, paper-thin cellulose, floating sculptures by Dutch artist Peter Gentenaar. The shapes provided the context to the liberated silhouettes on the ground and made the clothes appear larger than life; collective pieces part of an entire art installation.

Christian Dior

Today marks Maria Grazia Chiuri’s third couture collection for Christian Dior, and it was without a doubt, best to date and a reaffirmation that yes she is the right gal for the job. This was Chiuri’s first couture home run for the house and has proved that she can not only deliver clothes which are short-term sell-out sensations and trendsetters (the tulle strap dresses, the statement t-shirts, the newsboy navy caps…) but similar to her reign at Valentino together with Pierpaolo Piccioli, Chiuri can conjure iconic pieces; timeless craft yet capture the je ne sais quoi of the present. The collection took influence from surrealism (surrealist clothes for surrealist times no?) inspired by longtime Dior friend, Leonor Fini. Fini, the infamous Argentinian surrealist painter, designer, illustrator, and author known for her representations of powerful women. The brilliance of this collection was that the feminist spirit was not branded nor stifled- the symbolism and mastery were all in the detail. The entire collection would be worn by a confident, independent woman. A woman of intrigue, mystery, risk, and perhaps a little naughtiness underneath those delicious shadowy masks by Stephen Jones (very appropriate for tonight’s Dior Masked Ball). In sum, we saw a beautiful friction between the rigid masculine forms and the light femininity captured by tulle and organza, which played well onto a background of optical illusions. The experimentation in form and material paid off- Brava!

Paris Fashion Week SS18: The Boom is Back

And so, another season is behind us. The marathon which is fashion month is complete and the time has finally come to take a well-deserved breather, prop up those blistered and sore feet and reflect on a creatively rich month. The magic of “fashion month” lies within the culture of each fashion capital each possessing its own strengths and weaknesses, where designers and houses celebrate their own local creative scene.

This season, New York made way for a new generation of talent as established designers fled to the other side of the Atlantic, London protested against the political turmoil through vibrant colour and bling, Milan too rode the wave of resilience being upbeat and joyful, and now Paris, bursting with pulsating energy and ingenuity. SS18 was a particularly strong season, offering a range of diverse viewpoints. As per usual the mise en scène of established houses continued to impress, however unlike more recent seasons the collections of big designers were not overshadowed by the grandeur and pomp of theatrics. Best examples of the “big guns” included Louis Vuitton, Saint Laurent, and Chanel.

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It is almost a given that Karl Lagerfeld presented in an over the top location - the season, bringing the jagged cliffs and powerful waterfalls of the Gorges du Verdon inside the Grand Palais… I mean, if you can’t bring the man to the mountain… This artificial presentation of nature interacted beautifully with the parading army of models clothed in clear PVC - plastic boots, hats, capes, and gloves - all to protect the delicate tweeds underneath. While a synthetic taste lingered on your tongue, you realise how appropriate the collection was in this moment of excessive materialism. However, important to note - the sun’s rays stretched into the Grand Palais and created a real rainbow in the man made waterfall. A sign of hope from the heavens? Nature overshadows all? Make what you will, but stunning beauty was accomplished.

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Speaking of beauty, Nicolas Ghesquière at Louis Vuitton and Anthony Vaccarello at Saint Laurent both presented their strongest collections for their respective houses. Ghesquière creative director of a brand synonymous with travel, played on this notion however not geographically speaking, but through time travel. Capturing the sprit of 18th century Louis Quatorze and a modern day gym bug (one who wears a Stranger Things t-shirt none the less) was a playful take on the paradoxes of “high -low” “old- new” “male-female”, and this was very exciting. Vaccarello, who has previously struggled to fill the shoes of his predecessor Hedi Slimane, finally succeeded- presenting a collection of merit through excessive silhouettes and a return of YSL sensual “left bank chic” doing the runway underneath the twinkling lights of the Eiffel tower justice.

(However, leaning on heritage and brand value is not enough, which was sadly the case for Dior who is shamelessly capitalising on a feminist “trend” without backing it up with substance.)

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Personally, best in show was, master of tailoring, Thom Browne. Not only had Browne claimed the strongest show of the season, but presented a collection which will be remembered in years to come. The American in Paris focused on fairy-tales where The Little Mermaid, Sleeping Beauty, and unicorns all played important parts. Elongated silhouettes and epic amounts of tulle were used thus producing an emotional, mystical, couture-like moment. Additional favourites included, John Galliano for Maison Margiela with experimental deconstruction, Dries Van Noten’s rich brocades, Paco Rabanne’s club-kids, Undercover Lab’s ode to Cindy Sherman and of course Pierpaolo Piccioli for Valentino. Piccioli even received a standing ovation from an overjoyed audience and fashion press hailed the collection as a triumph - which it absolutely was. Valentino Garavani, one of the most influential figures in fashion in the 20th century has found a very worthy predecessor and if there was even a shred of doubt before, this collection made the point that Piccioli is continuing to lift the brand to new highs.

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Most accurate in representing today’s youth zeitgeist was Balenciaga, Y Project and Koche. Balenciaga not only conjured up the shoe of the season - the elevated croc platform - but inspired a younger generation on style notes. Accurate in a sense, as most “millennials” cannot afford the Balenciaga offering, but they do indeed purchase vintage in order to imitate modern high fashion and here Balenciaga gave opportunity to others not necessarily in their target audience. Additionally, Y Project, the IT label of the season, rooted in 90’s rave culture, is becoming the uniform for cool  kids, thanks to an counterintuitive aesthetic and meticulous draping. Koche as well continues to evolve, where this season they challenged the relationship between “high society” and football culture with tremendous  success.

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The Paris collections also provided the debuts of Clare Waight Keller for Givenchy and Natacha Ramsay-Levi for Chloé. The oomph factor was no doubt missing at Givenchy, which focused on femininity with a (semi) subversive edge albeit without a zing. For Ramsay-Levi, you could see her signature (from previously working with Ghesquière at Louis Vuitton) due to the sharp angular shapes, steering a once whimsical Chloé into a less forgiving frontier. At Chloé, gone are the days of running through wheat fields- this new Chloé gal has more important things to do, like fighting her way to the top and conquering her dreams. (Note to Dior: now THIS is a feminist collection!)

Fashion, like all industries (and areas in life), goes through booms and troughs, and this season in Paris we saw a boom offering a sense of  much needed escapism and designers looking forward to a future with hope and optimism.

Dior Resort 2017

Something is rotten in the state of fashion and in my opinion it was most obvious in this season’s resort collections where the actual “collection” has become a secondary matter or a tertiary matter in fact or… wait what clothes? Racked even claimed that yesterday’s Dior resort collection “Has Nothing to Do With Actual Clothes” which is well…a tragedy. Brand has eclipsed product in high fashion - where Resort has become the battleground for the super brands to one up each other, spoil their guests with exotic locations. Cuba! Rio! London! to offer a glimpse into their imaginary worlds, distant from reality, which, this season, has reached a level of insensitivity and “fake” leaving devoted fashion followers disappointed.

I have just finished my final year of university at the University of exeter, writing my dissertation on What is the purpose of the fashion show? Conclusion being we live in the experience economy, the experience and the product are one and this setting of the shows does serve a vital purpose of creating exchange between audience members and sharing content. However history and the papers will remember the Diorient Express, Louis Vuitton helicopter rides, and driving around Cuba with Chanel - not the collections - is this inevitable? Are we simply pivoting into a new age of fashion? Must houses adapt and accept these realities? No one can deny the value of staging these brand events - but in my mind, the balance between branding and product has been skewed and when looking at yesterday’s Dior event it has become embarrassing, with an acidic aftertaste left on the palette.

It was called the “Dior Express” conjuring up old world charm straight out of the set of Poirot, with deep red upholstery, decadent interior, and gorgeous nibbles.

Dior Resort 2017 kicked off at your ever typical, English, pint chugging free-house - the Lady Dior Pub (Jokes)  in hopes to give guests an authentic experience. The model bartenders sported Dior tattoos. The pub sign and topiary featured the classic New Look. Perfect for Instagramming. The next day the sister of the Orient Express left to Oxforshire from Victoria station. It was called the “Dior Express” conjuring up old world charm straight out of the set of Poirot, with deep red upholstery, decadent interior, and gorgeous nibbles. The bell hops were even dressed in Dior ensuring every inch a board was Pinterest perfect - identical to all National Rail trains… it was even delayed!

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And upon arrival at Blenheim palace? A low key fanfare to welcome distinguished guests-including Emma Roberts, Alexa Chung, Kate Mara and Beckinsale - all decked out in their Dior best.

Oh and then their was the actual show. Lights! iPhones! Snapchat!

Only a couple of world class editors used their notepads to jot down notes - Shout out to you Mr. Blanks! And then it was over.

I don’t mean to sound like a sour prune - I study marketing, I understand and love the power of branding - but what is the value of branding if that’s all you have left? It’s like you go on this glorious treasure hunt, find the clues, uncover a big box wrapped in the most exquisite wrapping paper, bows and all, and open it and discover a package of Wrigley’s spearmint gum. We are living in the experience economy, which brings of course many benefits, I mean who wouldn't want to be treated in designer clothes, but in the long run the mirage will be uncovered, people will question Why am I actually here? and the worth of the brand will actually erode. Or on the other hand the brand becomes stronger representing a lifestyle while the physical clothing play a supporting role.

The experiences which were once silk are now Bangladesh polyester.

With Zika spreading in Brazil, Cuba still suffering, millions of people displaced, terror on high alert, and our environment on the brink of disaster - I fail to see how the benefits of these Resort collections outweigh the reality. Of course we need the dream, the escapism, but the experiences which were once silk are now Bangladesh polyester.

And for the 4 people who might be interested in the actual Dior collection, Read on:

The Swiss duo Lucie Meier and Serge Ruffieux conjured up a vibe of London girl cool, Parisian finesse, and a good spoonful of high class aristocracy. Set in the halls of Blenheim palace, built by the architect Sir John Vanbrugh in the early 1700’s, the collection brought back flashbacks of Dior’s English past -1954 with Christian Dior and 1958 with Yves Saint Laurent with Queen Margret front row.

I loved the yellow maxi dress - practical as it is season less - as well as the excessive layering  and varied silhouettes: the puffy sleeves, the synched waist. The prints were also gorgeous reflecting an exotic history and refined spirit - the fox hunt print was wonderful. True sellout hits however were the black and gold rimmed booties, a potential alternative to the Gucci fur loafer for heavy duty wear!

Of course the house codes were reinstated with the bar jacket and new look elements, but were deconstructed and modernised reminding us that while Raf may have left the house - his vision for Dior is very much present. It wasn't only Raf we saw- there were elements from young super talent JW Anderson, as seen by the cropped, flared leather pants and uber puffy mutton sleeves, Mary Katranzou with the cosmos-embroidered maximal prints, on prints…. on prints, and Miuccia Prada due to the styling.

Thats the thing with Meier and Ruffieux - they are too good to be “place holders” for the next big-name designer, but they lack their own identity and a unified look. The collection at times felt sporadic and a bit all over the place with no clear direction. Overall, the Dior Resort 2017 collection deserved more attention and it is a shame it was overshadowed by trains, pubs, and noise, noise, noise. A fine job by a very talented and capable design team!